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Why are people attracted to wide hips?

Research across a variety of cultures has demonstrated that men typically find the curvaceous female form sexually attractive. Other studies have shown that wide hips in women are associated with health and reproductive potential, so the attraction makes evolutionary sense.

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A wooden hourglass. Image: Wikipedia.

(PhysOrg.com) -- It has long been known that men find an "hourglass" figure the most attractive shape for the female body, and now scientists have found out why. Research across a variety of cultures has demonstrated that men typically find the curvaceous female form sexually attractive. Other studies have shown that wide hips in women are associated with health and reproductive potential, so the attraction makes evolutionary sense. Scientists from Georgia Gwinnett College in Lawrenceville, Georgia, studied the responses of 14 men with an average age of 25 to nude photographs of women before and after undergoing cosmetic surgery that redistributed fat from their waists to the buttocks to give them more of an hourglass figure. The operations did not reduce the weight of the women, but gave them an “optimal” Waist to Hip Ratio (WHR) of about 0.7. The fMRI brain scans of the male subjects showed the post-surgery pictures activated the same regions of the brain that are activated by rewards, alcohol and drugs. Changes to women’s body mass index (BMI) did not affect the reward centers, but instead activated brain areas associated with the visual recognition of shape and size. This suggests judgments of female attractiveness based on body fat are based on society expectations rather than being hard-wired in the brain. Steven Platek, an evolutionary cognitive neuroscientist, said the research may help explain why some men are addicted to pornography, and may also shed some light on other disorders “such as erectile dysfunction in the absence of pornography,” and add to our study of sexual infidelity. It also helps explain phenomena such as sexual harassment and whistling at curvaceous girls in the street. Platek said the BMI results suggest the female form projected by the media, of skinny waif-like models, is not the most attractive to men, and curves are worth their reproductive weight in gold. The research paper, by Platek and Devendra Singh, presents the first description of the effect of WHR on men’s brains. It was published online in PLoS One on February 5.

© 2010 PhysOrg.com

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What is a Dorito body?

So, a Dorito body is basically when your shoulders are huge and your waist is small, giving your upper body the shape of a Dorito, #hot.

Have you ever wanted to look like a Dorito? Didn't think so. It turns out it that it's not a bad thing to have a Dorito Bod...it's actually desired. I first heard the term from a Buzzfeed Youtube video about training like a Superhero. Evan Ghang of Buzzfeed basically fawns over Chris Evans' "Dorito shaped shoulder to waist ratio". And we can't get over how true this is.

Where It All Started

After doing some research, it turns out that the Dorito Bod originally came from Tumblr. Tumblr is where the tag #heart of gold and shoulder waist ratio of a Dorito was created and naturally, the internet freaked out. So, a Dorito body is basically when your shoulders are huge and your waist is small, giving your upper body the shape of a Dorito, #hot.

Coincidence?

I think not. The snack brand had a little marketing scheme up its sleeve. Doritos featured Captain America on a bag of Cool Ranch Doritos, which is not only genius, but funny AF.

Did This Get Back To Chris Evans?

Of course. MTV wasn't going let Evans live this one down. The interviewer pulls out a bag of Doritos, and this moment was born. Here you have Chris Evans, "The Human Dorito" eating Doritos from a bag of Doritos that he's on. What more could you ask for? And just so that you know—Cool Ranch is Chris Evans' favorite flavor. This fad didn't just end with The Avengers. It continued and people still use the term today. With spring break coming up, lots of guys are Tweeting about working on their Dorito bods. So I guess ridiculous beauty standards aren't just limited to women #Gains #DoritoBod.

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